Credit: Signify
- Philips Hue will raise US prices starting July 1.
- The brand’s parent company directly attributed the increases to tariffs.
- No details of the new prices have been revealed yet.
We’d usually advise most shoppers to wait until Prime Day to get the best prices on tech, but smart home buyers in the US may want to consider stocking up in the next week. Philips Hue devices are already on the costly side, but it has now been confirmed that prices will increase from July 1. The unsurprising reason is the impact of US tariffs.
After alluding to the price hike in a marketing email, Hue’s parent company, Signify, confirmed the increases in a statement to HueBlog. No further details about the scale of the increases have yet been revealed, but the company also spelled out that it wouldn’t necessarily be the last tariff-related price adjustment.